The Greater Goal: Human Dividends from American Industry (1953)
1953 · Ephemeral film · 24 min
Synopsis
The Greater Goal pulls out all the stops and repeats the extravagant view of business to which we, as seasoned ephemeral film spectators, have become well accustomed. It presents the Southern textile industry as a hotbed of enlightened industrial progress, concerned as much with the welfare of the worker as the prosperity of the company.
Uploader's description on archive.org
Details
- Running time
- 24 minutes
- Collection
- Prelinger Archives
- Internet Archive item
- 0770_Greater_Goal_Human_Dividends_from_American_Industry_The_13_31_44_00
Reviews on the Internet Archive
★★★★ · The (before unknown) connecttions between Chicken and fabric · Spuzz · 2018-03-05
As I watched this film, it slowly dawned on me why this film was made. I imgaine it was made for towns wary of a textile plant coming in. After going on about how textiles (that's pronounced Tex-tills people!) is used in our everyday lives, we are treated to an EXCELLENT overview of how thread and fabric are made, from cotton piles to the finished product. This is one of the more entertaining 'assembly line' sequences I have ever seen. After that, it suddenly veers off into an unexpected territory about the benefits the textile factory brings to the town. Schools! Dances! Barbecue Chicken!…
★★★★ · Industrial Fables · donwert · 2013-12-15
This early '50s film produced by the textile industry is a paean to an industry that doesn't exist in this country anymore. There a few pro forma references to unspecified "mistakes of the past" (brutal child labor? savage union-busting? totalitarian company towns?), but, hey, that was then! Now all is well---happy, productive workers, pretty company towns with wonderful facilities (play grounds, hospitals) paid for by the mill...Of course, as soon as Congress allowed, these mill companies moved production off-shore to places where people worked for subsistence wages in dangerous…