Archive Watch

20 Years an Esso Dealer

Ephemeral film · 14 min

Synopsis

20 Years an Esso Dealer" recounts the journey of Matt Broy, an Esso dealer, reflecting on the evolution of the service station business over two decades. Starting in 1930 with a small drive-in station, Matt's business thrived as Esso grew into a globally recognized brand. The film highlights key developments in petroleum products, advertising strategies, and the impact of historical events like World War II on the industry. Through challenges and innovations, Matt's story symbolizes the success of many Esso dealers who adapted and prospered in a changing market. Keywords Esso, dealer, service station, petroleum, history, advertising, World War II, business growth, innovation, motor oil

Uploader's description on archive.org

Details

Running time
14 minutes
Collection
Prelinger Archives
Internet Archive item
20_Years_an_Esso_Dealer

Reviews on the Internet Archive

★★ · Where's the terrifying Esso sign mention? · Spuzz · 2012-06-09

Pretty average rah-rah film for Esso execs about the history of Esso up to 1950. Using only pitures and narration, we see How Esso developed, it's creation of products and how different historical events affected the business (Not much, see more oil!) Nothing to write home about.