Dodge Automobiles Promotional Film Ram Power in Action 45174 (1953)

Synopsis

Made in 1953, "Ram Power in Action" promotes the new 1953 Dodge cars. The film emphasizes the car's directional stability, comfort, speed and performance. The "Red Ram" engine is the centerpiece of the automobile, and it is shown off in a variety of ways including a police chase at the 18 minute mark. The film begins at mark 0:50, with a script writer and his secretary writing about movies on new cars in action. The main purpose of the movie is going to be to describe the performance qualities of the 1953 Dutch. It shows the audience of what the car can do in term of acceleration, ride-ability, steering or braking power. This was said in a meeting at mark 1:42. At mark 2:14, the new car is shown. A demonstration ride is taken with an engineer long with a writer who is taking notes on the qualities during the ride as seen at mark 3:20. Notes are taken on the comfortable seats and the head roof. Also the only time you have to use the clutch is when you want to set it in driving range and from then all that is needed is gas regulation and steering at mark3:50. When you ride in the ‘53 Dutch, you get a sensation on the pedal power. As seen at mark4:28. At mark4:31, the driver shows a special demonstration of what she could do when it came to getaway, she could drive into action from a standing start. The note was taken and it’s nice to know the power is there. It can be driven at top speed as seen at mark5:10. Engineers call it directional stability. It is the result of…

Uploader's description on archive.org

Details

Running time

21 minutes

Language

English

Collection

Ephemeral Films

Subjects on the Internet Archive

• Stock Footage