Richard Nixon for President Tv Commercials Nixon-Lodge Presidential Campaign 64284 (1960)

Synopsis

These television commercials date to 1960, when Vice President Richard Nixon and Henry Cabot Lodge ran against the Senator John F. Kennedy / Lyndon B. Johnson ticket. The commercials deal with various issues including the economy and the cause of peace, which Nixon's campaign summed up with the tagline "They understand what peace demands". The 1960 United States presidential election was the 44th quadrennial presidential election. It was held on Tuesday, November 8, 1960. In a closely contested election, Democrat United States Senator John F. Kennedy defeated incumbent Vice President Richard Nixon, the Republican Party nominee. This was the first election in which fifty states participated and the last in which the District of Columbia did not. It was also the first election in which an incumbent president was ineligible to run for a third term because of the term limits established by the 22nd Amendment. It is also the last election where the losing candidate won Ohio. Nixon faced little opposition in the Republican race to succeed popular incumbent Dwight D. Eisenhower. Kennedy, a junior U.S. Senator from Massachusetts, established himself as the Democratic front-runner with his strong performance in the 1960 Democratic primaries, including a key victory in West Virginia over United States Senator Hubert Humphrey. He defeated Senate Majority Leader Lyndon B. Johnson on the first presidential ballot of the 1960 Democratic National Convention, and asked Johnson to serve as…

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Details

Running time

5 minutes

Collection

Ephemeral Films

Subjects on the Internet Archive

• Stock Footage