Archive Watch

Polaroid Cameras (1971)

1971 · Short film · 26 min

Synopsis

This color educational/promotional film is about the new 1971 Polaroid cameras and how the salesmen will offer new services to dealers. This is from late 1970 or early 1971. Opening (no credits): An animated mouth moves and talks about a Polaroid Salesman. An animated salesman is shown. First with clothes and then without. A Polaroid salesman is shown carrying a camera. A close up of a phone. A Polaroid salesman as a monster. The mouth talks. A dealer is interviewed by another guy about what he likes and doesn't like about a salesman from Polaroid (all animated) (:08-3:05). Roy Swindell, sales manager for Polaroid talks to the viewer. Behind him is a sign that reads Focus 71. The sales manager talks about the new things that will be offered to dealers and how to make better profits. He also talks about prices, advertising, and how Polaroid will help dealers make money (3:06-8:24). Animated men from the opening appear again and how we the people see Polaroid salesmen. One of America's most successful photographers, Mr. Dick Richards speaks to the viewer. He talks about how he has used every Polaroid camera ever produced. A Polaroid Model 320 sits on the desk in front of him. Polaroid photo ad. Women sit around his office as Dick comes over to Lucy, a model, and sits at her table. He introduces the brand new Polaroid 450. He then places a flash holder onto it and adds a new GE flash cube. He holds the flash cube for a bit. Lucy listens intently while sipping from a cup. Dick…

Uploader's description on archive.org

Details

Running time
26 minutes
Collection
Ephemeral Films

Subjects on the Internet Archive

More like this