Frigidaire Imperial Line (1956)

★★★★★ · Attention Frigidairians! · Wilford B. Wolf · 2004-08-04

Companion piece to "The Sheer Look", this film aimed at the salesmen takes the weirdness of that film and just ramps it up in another notch. While the unseen male narrator booms out marketing babble, we are finally told what the "Sheer Look" means with regards to Fridigaire's 1957 Imperial line. At first, the various appliances are shown in sample kitchens, and how they "fulfill every woman's dream." Next, a woman on a black sound stage demonstrates the various models; two ranges, a washer/dryer set, and four fridgerators/freezers. It is during this section that the marketing speak ramps up to

★★★★★ · A cool look at retro tech · dc8ray · 2004-11-20

Fun to watch (maybe not for 20 minutes). Some good ideas, like the oven with the double doors and the verical temp guages (something the airline industry went to 20 years ago). As a kid in the 60's, we had a Frigidair refridge with the automatic, ejecting ice trays and I don't remember them working quite so well. A must see if you like this sort of stuff.

★★★★ · Fridge Porn · Spuzz · 2004-11-16

In the middle of this short for Fridgidaire, the shapely young model goes up to a fridge and.. uh, puts her face to the side of it, and looks orgasmic. So, if a 'Fridgidarian' like yourself (and you know who you are) you'll agree with this scene, and many others like it, as the narrator goes on and on (and on and on) about the new imperial line, and how, despite it's one color, will blend into anything you have. The novel new ideas just keeps coming in this film, I liked the oven side opening doors and the ice cube serving ideas, but the film just goes on far too long, talking about the bold n