Archive Watch

It Happened in Mayfair (1937)

1937 · Ephemeral film · 15 min

Synopsis

Advertising film presenting landmarks, businesses and people of a neighborhood in northeast Philadelphia during the Depression. Presented by Herb Shulman, manager of the Mayfair Theatre. Producer and director: Edwin Cooper. Photography: Fred Delavan. Advisory Director: Maurice L. Lieber. Supervisor: Herb Shulman.

Uploader's description on archive.org

Details

Running time
15 minutes
Collection
Prelinger Archives
Internet Archive item
ItHappen1937

Subjects on the Internet Archive

Reviews on the Internet Archive

★★★★★ · who is elmo anyway, · kneel · 2003-09-08

This is such an awesome film. I must recommend it however I've shown it to people who've grown up in Mayfair/N.E.Philly yet no one showed much interest. To me it is a gem, also I recommend the same filmmaker's "It happened in Norristown", my hometown, and also the one on Levittown and Doylestown are good as well but they show a much different view of all these places where things were just getting built up and the areas hadn't reached their fine point of ghettoification like they are now, mayfair and norristown are both filthy pieces of shiite now however these videos show a much different…

★★★★★ · Resident of Mayfair · Radio XRP · 2004-08-20

I was surprised to see this feature listed. I live in Mayfair. It is one of the last neighborhoods left in Philadelphia for the working class. What I mean is that the city is in a slow decay and seeing this feature is a reminder of how it use to be in Mayfair. The film is about the all-new-life of living in Mayfair. The folks look like there having a ball knowing they're going to be in a movie as they present the neighborhood . The Mayfair Theater is now an Eckard Drug's Store. It's amazing to see all of those old stores that exsisted on Frankford Ave. Although it still thrives, I look to see…

★★★★ · A Must See for Mayfair/N.E. Philly Residents · jferry2 · 2005-04-06

If you ever lived near Frankford and Cottman Aves. in Philadelphia, you need to watch this film. It's fun to see the various buildings and businesses from 1937 and try to figure out what type of thrift store they are now. My wife and I met when we both worked at the Mayfair Theatre in 1981, so it held extra meaning for us. Overall, it's a dated, hokey chamber of commerce tour guide, but it's so dated it's cool. *For bonus points, see if you can spot the racist comment during the trip to Pennypack.*

★★★★ · Historically very interesting · ERD · 2006-01-08

An excellent view of the Mayfair section during the 1930's. The film achieves the objective of making it seem that people who live in Mayfield have a better quality of life.

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