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Three Smart Daughters (Singer Screen Ad) (1940)

1940 · Commercial · 1 min

Synopsis

Three young women impress their men with their home sewing skills.

Uploader's description on archive.org

Details

Running time
1 minutes

Reviews on the Internet Archive

★★★★★ · Highly recommended... · rasputin2 · 2005-03-11

This ad for Singer sewing machines was sharp, witty and stylish when it was first made-- and it still is now. The announcer's knowing, be-bop tone is fantastic. He calls the one daughter-- whose bodice shows off her bodacious nosecones "one tasty tit-bit". Pretty risqué joke for its time. And frankly I wish young women still dressed in flowing gowns like this.

★★★★★ · See You There Girls! · Spuzz · 2005-07-18

This is an incredibly short ad for the women to not worry about dear old dad giving them enough money for dresses, why you can just let the nice Singer Man into your household and he will show you the way to the Singer store to show you how you can sew your dresses for the formal ball! This features the type of narration which I love, the Im not really here, but Ill participate too! In other words when the Singer people invite girls into their store and then the (male) narrator pipes in, Yes, Ill come in to, thank you. Just in case you werent sure of the true intentions (or, Ill say it here…

★★★★★ · Smart ad · ERD. · 2009-03-27

This is a very clever and entertaining ad for Singer Sewing Machines made in 1940. Extremely effective for 1 minute. Historically interesting to watch the styles of that era. Good color.

★★★ · Three Smart Daughters · Christine Hennig · 2002-10-09

Another "minute movie"ÂÂreally a 60-second commercialÂÂmade to show in movie theaters of the 1930's. Three teen-aged girls are upset when Daddy won't pay for new dresses for the big partyÂÂa friendly Singer salesman takes them to the local Singer Sewing Center where they learn to sewÂÂthey are the belles of the ball in their new homemade dresses and everybody lives happily ever after. Already the condensed story form of the commercial is down. Though one wonders how many in those Depression-era movie audiences could relate to this at all other than as pure fantasy. Ratings: Camp/Humor Value…