Synopsis
This 1950 episode of "Fashion Magic" hosted by Ilka Chase and sponsored by Playtex showcases various forms of clothing. It begins with one-size fits all clothing that can be adjusted to individual figure needs. This is followed by a musical interlude with Johnny Andrews playing piano and singing. The final segment of the show feature different suit models for women made by Italian-American designer Vincent Coppola. The episode also regularly features commercials for Playtex’s new girdle models. 0:22 Playtex presents “Ilka Chase in Fashion Magic”, 0:49 Chase speaks to the camera, 1:36 Chase opens a copy of Life Magazine and shows some clothes 2:53 a man sits down near Chase and they speak, 3:55 man shows how to hang up clothes without clothes pins, 5:17 a women presenting a striped top and its features to Chase, 7:40 woman presents an innovative pair of shorts to Chase where one size fits everyone through an adjustable string, 8:28 woman presents a skirt that works along similar principles and puts it onto the model, 9:15 woman presents a dress that works with the same principal, 9:57 the model presents the dress, 10:43 Chase speaks to the camera, 11:08 the man comes back onto stage and speaks to Chase, 12:10 a woman puts on a Playtex girdle and looks slimmer than before, 12:46 advertisement showing the properties of the Playtex “Fab-Lined” Girdle, 13:27 Chase speaks to the camera, 13:49 Johnny Andrews plays piano and sings, 15:00 Chase and Andrews speak, 16:29 Andrews begins…
Uploader's description on archive.org
Details
- Running time
- 29 minutes
- Collection
- Ephemeral Films
Subjects on the Internet Archive
- Stock Footage
- Fashion Magic
- Ilka Chase
- Johnny Andrews
- Vincent Coppola
- Life Magazine
- Metropolitan Museum
- Periscope Film