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Goodyear on the March (1958)

1958 · Feature film · 46 min

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Synopsis

Goodyear: On the March” (c.1958) is a color, promotional and recruitment film for the Goodyear company meant to tell the “Goodyear Story” of craft, ingenuity, integrity, and a team of committed personnel all over the world. Film opens, footage flags waving from flag poles: United States, Philippines, Mexico, Russia, Malaysia, Brazil, France, United Kingdom, South Africa (1928-1994), Sweden (0:07). Opening words, Edwin J. Thomas (1:15-4:50). Re-enactment, Charles Goodyear discovering Balkanization (5:19). Re-enactment Frank Seiberling purchasing first factory (6:37). Early automobile models: perhaps Benz Patent Motor Car, model no. 1, perhaps Ford Model N; early use of Goodyear tires (7:00). Rolling credits listing Goodyear “firsts” in respect to tire production overlaid montage b&w archival footage of early 20th century automobiles (commercial and private) driving along highways, rural areas, New York City (Sheraton-Astor Hotel) (7:58). Manufacturing process: raw materials move along conveyor belt, sheets of freshly formed rubber roll out of machines, factory employees look over machines/ ensure quality control (8:57). Goodyear Nylon White-Side Wall Tire in the making: Fabric comes out of 3T machine, moves through Z-calendar and intertwined with rubber, bias cutting machine slices it into double strips, stages of assembly line (shaping machine) (10:15-14:38). Use of Goodyear Products: Perhaps 1950 Chevrolet Short School Bus drives through suburban neighborhood (14:40). 1957…

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Details

Running time
46 minutes
Collection
Ephemeral Films

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