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Poster for Stalking the Wild Cranberry (1972)

Stalking the Wild Cranberry (1972)

1972 · Ephemeral film · 14 min

Synopsis

The making of the Grape-Nuts commercial with the naturalist Euell Gibbons, with discussions and outtakes; George Gage Productions for Benton and Bowles, 1972.

Synopsis, reviewed

Details

Running time
14 minutes

Reviews on the Internet Archive

★★★★★ · Very compelling mini-documentary. 5-stars! · bellhead · 2009-04-09

This is great--honest and gracious portrayal of creative folks at work. It really makes you understand that advertising is a genuine art. (Too bad the cereal tastes like rocks.) Thanks for this.

★★★★★ · I worked in advertising when it died and was glad cos this is bullshit · Cartoonbear · 2024-04-19

This amount of human creative, technical, and business knowledge and effort—thousands of human hours—was spent making… a grape nuts spot, :15. Advertising industry has ALWAYS been a crock of shit and the self seriousness of these douchebags! I grew up with family in this biz and I guaran-fucking-tee you they were all high as shit and tbh, not all that smart to begin with. (Seriously. I never met stupider, less self-reflective people in my life than working in agencies.) But, in the words of Thomas Pynchon, “this is America. Let it unfurl.” Still, 5 stars because I’m so glad SOMEONE (probably…

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