Lucky Strike Cigarette Commercial: Square Dance (1948)

★★★★★ · One of tTHE first filmed cigarette commercials on TV... · bgrauman · 2009-04-18

The American Tobacco Company was the first major tobacco advertiser to sponsor a "national" TV program {the short-lived "BARNEY BLAKE, POLICE REPORTER", on NBC} in 1948. They were thinking about the future of television advertising, and wanted something unique for one of their first filmed commercials. So they asked Jam Handy, who produced several "commercial" theatrical films sponsored by them over the years [best known of these was 1943's "Lucky Strike Means Fine Tobacco", featuring performances by Frank Sinatra ("YOUR HIT PARADE") and Kay Kyser's orchestra ("THE KOLLEGE OF MUSICAL…

★★★★★ · Tobacco companies are lying to us.:cigarettes can't dance. · Karma Hawk · 2005-03-30

this is a funny advertisement for Lucky Strike Cigarretes featuring square dancing ciggarets, it's pretty cute actually.

★★★★★ · The horror! Oh, the humanities... · randomc · 2005-09-10

Personally, I was appalled when the square dance caller chose to suicide by self-immolation. On the other hand, we can all see what drove him to it. So, even though this is about cigarettes, it's really a snuff film.

★★★★★ · clever stop-motion animation · elocina · 2007-03-31

This is quite a novelty for me as I was born after laws were passed banning cigarette ads from U.S. TV. I think it's great that this is here as it could be of historical value to people looking at the history of cigarette marketing.

★★★★ · SMOKE EM IF YOU GOT EM!! · Jon Behrens · 2006-04-02

I own a print of this little gem it is nice to see on the archive. This film was one of the very first adds to be made for television. and one of a set of 6 adds that were done for Lucky Strike that employed stop motion photography. A MUST SEE!! ENJOY!!

★★★★ · best reviews · Mr. Schmacke · 2008-03-06

this item has the best reviews for me up to now! really funny, thanx colleagues! the film is like a dance on the vulcano.