Member Of The Family (1954)

★★★★ · Deja View · Spuzz · 2003-11-29

In a testament that I've been watching waaaay too many films, while watching 'Members Of The Family' I was like, "i've seen this before'.. then I found almost the exact same film here, under "Coca-Cola Bottling Plant, Arabia/North Africa!" it even has a musical number at the end! So, obviously, this was a worldwide effort to get people to drink more "pure, wholesome, refreshing, ice-cold Coca Cola" which is a "friend of the family" and can be enjoyed after many different Phillipine activities, like baseball, tennis, playing (excellent) hackysack, or during your pig roast. This film even dives…

★★★ · Coca-Cola conquers the Philippines · K.P. Lee · 2003-08-21

Gatherings of families and friends. Playing asketball, baseball, and tennis. And "pure, wholesome, delicious, ice-cold Coca-Cola." The phrase of hospitality is: "Let's have a Coke!" Good old Americana. Except this isn't America. It's the Philippines. "Member of the Family," produced by Jam Handy in 1954, is a striking document of America's post-war influence and the beginning of corporate globalism. The film simultaneously appears to extol American values while also presenting Coca-Cola as a locally made product and an integral part of Filipino culture and industry. While today Coca-Cola is…