White Ammunition (1942)

★★★★★ · Classic · trafalgar · 2004-05-29

A fine addition to the "White" genre ("White Wonder", "White Magic"), this milk promotional film has all the great industrial film elements. The narration is typical of the genre; you can almost hear the suit and tie. The fine musical score ranges from martial/industrial for the war production scenes, to jaunty for the city scenes, to pastoral for cows in the field. There is, of course, a re-enactment of the great Mr. Borden's revolutionary efforts to bring the milk industry into the modern age. And, as with most WWII industrial films, it's subject is directly tied to winning the war, by the…

★★★★ · I Moo for Milk! · Spuzz · 2005-09-19

Oh yes. Now HERES the milk film Ive ben waiting for. A lot of the films about milk on the Prelinger archive are great, but this one I believe is the best!! After one of the most Jam Handyish what the heck is this film going to be about? Movie beginnings in the history which Ive been watching these movies, which features men building tanks, planes etc for the War, (coincidentally, all of these men are white), the narrator says, we need other things! Like Leather! Leather comes from cows, which also produce milk! The final revelation of what this film is about only comes in at four minute…

★★★ · Enough patriotism to make milk curdle · compoundeye · 2011-05-21

"1942 and America responding quickly to the crime of Pearl Harbour, answering the call of liberty and freedom.." goes the intro. OR in other words,- "If Germany hadn't persuaded Japan to form an Axis allegiance and given them daft ideas about attacking America we might have sat here for another 3yrs ignoring the plight of Europe and leaving England to fight on alone." [Now you can't stop the US from starting wars!] This film starts with five minutes of bombastic armaments factory footage and booming nationalistic twaddle that makes you wonder if you're not sitting infront of an RKO newsreel…